Top 10 most popular and profitable hyper-casual games

Hyper-casual games are video games characterized by their simplicity, accessibility, and free-to-play nature. They target a broad audience of casual gamers looking for a few minutes of entertainment. These games often feature addictive mechanics, intuitive controls, and minimalist graphics. They primarily generate revenue through advertising or in-app purchases.

Hyper-casual games have seen explosive growth in recent years, thanks in particular to publishers like Voodoo, Ketchapp, and Tastypill. According to Sensor Tower, 79% of games downloaded on mobile devices are now hyper-casual . Lockdowns have also reinforced this trend, with an increase in both demand and time spent playing these games.

But what are the most popular and profitable hyper-casual games right now? Here is our selection of the 10 best games in the genre, based on download data, revenue and user ratings.

1. Woodturning

Woodturning is a simulation game where you carve wood on a lathe. The player must follow the given model and use various tools to carve, sand, and paint their creation.

The game offers hundreds of varied models, ranging from vases and guitars to hamburgers and dinosaurs. The game is very relaxing and satisfying, with realistic sound and visual effects.

Woodturning is published by Voodoo, the market leader in hyper casual games, and has been downloaded more than 100 million times on Google Play.

2. 2048

2048 is a puzzle game that tests the player's logical and mathematical abilities. The goal of the game is to merge tiles bearing identical numbers to create larger numbers, until reaching the number 2048

The game ends when the board is full and no more mergers are possible. 2048 is a very simple but highly addictive game that can keep players occupied for hours.

2048 is published by Ketchapp, another giant in the sector, and has been downloaded more than 50 million times on Google Play.

3. Line Color

Line Color is a skill-based game where the goal is to guide a colored line through an obstacle course. Players tap the screen to move the line forward and release the button to stop it. The game becomes increasingly difficult as the course becomes more complex and the speed increases.

Line Color is a very dynamic and stimulating game, which requires concentration and reflexes.

Line Color is published by Tastypill, a studio specializing in hyper-casual games.

4. Oil Race 3D

Oil Race 3D is a racing game where you drive a leaking oil car on a slippery track. The player must avoid obstacles and other cars while collecting oil cans to refill their tank. The game features colorful 3D graphics and fun drifting effects. Oil Race 3D is a highly entertaining and original game that offers a unique driving experience. Published by Rollic Games, a rising Turkish publisher, Oil Race 3D has been downloaded over 5 million times on Google Play.

5. NARAKA: BLADEPOINT

NARAKA: BLADEPOINT is a fighting game set in a fantasy world inspired by Asian mythology. Players can choose from several characters with unique abilities and battle other players online in arenas. The game features stunning 3D graphics and fluid, dynamic combat. NARAKA: BLADEPOINT is a highly immersive and spectacular game that offers a unique fighting experience. NARAKA: BLADEPOINT is published by 24 Entertainment.

6. Lawnmower

Lawnmower is a simulation game where you mow the lawn with a lawnmower. The player must cut the grass evenly and avoid obstacles such as flowers, rocks, or animals. The game features varied levels and unlockable lawnmowers. It's a very relaxing and rewarding game with pleasant sound and visual effects. Lawnmower is published by SayGames, a Belarusian publisher known for producing several hit titles.

7. Tower Fall

Tower Fall is an action game where you knock down brick towers with balls. Players must aim and shoot the bricks to explode them and bring the towers crashing down. The game features towers of various shapes and sizes, as well as balls with special effects. It's a very explosive and spectacular game with impressive sound and visual effects. Tower Fall is published by Voodoo.

8. 3D Human Ball

Human Ball 3D is an arcade game where you roll a human ball around an obstacle course. The player must control the ball's direction and speed while avoiding traps and obstacles.

The game features wacky levels and zany characters. It's very funny and offbeat, with hilarious sound and visual effects. Human Ball 3D is published by Good Job Games, a Cypriot publisher with a track record of success.

9. Merge Shooter

Merge Shooter is a shooting game where you combine weapons to create more powerful ones and eliminate zombies. Players drag weapons of the same level to combine them and tap the screen to fire at approaching zombies. The game features a variety of weapons and different types of zombies.

The game is highly addictive and exciting, with intense sound and visual effects. Merge Shooter is published by ZPLAY Games.