The screen is the first thing that draws customers' eyes to an establishment. It is therefore essential to take good care of it in order to offer good perception. To make your window more attractive, you can add a screen with animation. Here are some advantages.
Increases visibility
It is well known that screens and broadcast content demand attention more than traditional visuals. Indeed, with this communication tool, your establishment will have a touch of modernity that will easily catch the eyes of passers-by. Day or night, advertising screens allow you to broadcast captivating content. Thus, the chances of being seen by your target customers are increased tenfold thanks to this dynamic visual in your window.
We advise you to choose a 4k showcase screen if you have the budget , remember that a simple ultrawide screen for PC in 4K greater than 40 inches costs around 1000 euros!
This curiosity of passers-by can encourage purchases and thus increase the turnover of the establishment thanks to an increase in sales. It also provides a source of customer retention so that they continue and complete their purchases. This will give you a leg up on competitors.
Practical and ecological
The window advertising screen is simple to install, as you just need to place it on an ideal location and program it to work. Compared to the standard display, it has the ability to renew itself easily. Indeed, if for paper you have to print the information before updating it on the glass. With the advertising screen, simply insert the information into a USB to update what will be broadcast. If you have multiple displays in different locations, they can be updated at the same time from a single source.
In addition, one of the advantages of the dynamic screen is the abundance of content that can be displayed in just a few seconds. Whether images, real estate ads, advertisements, animations or even videos. This offers you more economical and ecological communication.
Highlighting your products
Thanks to the window screen, your business has a new way to create its ad and promote its items or services. For example, do you have the opportunity to display your items as a virtual collection and add additional information? The idea will be grasped, moreover, manufacturers are starting to offer professionals curved screens , innovative for display screens!
Likewise, regarding your brand: this audiovisual support gives it a fashionable image. The memorization rate of the showcase screen is above other media. In particular, because it provides the means to share news and form your brand imprint.
All this while offering your consumer the opportunity to build a relationship with your establishment in a fun way. This consolidates their confidence in your store and encourages them to make a purchase. Nowadays, there are few companies that use display screens, which gives you a significant advantage.
You stand out from your competitors
An advertising screen to promote your products, what more to make you stand out better? It is a strategic instrument for distinguishing your business from a line of competing companies. This allows you to surpass your competitor, to be more simply reputable and to gain good authority over your challengers. Even if the majority of companies claim to have a dynamic visual, this is not the case. Out of 300 advertisements analyzed by Samsung , only 18% are equipped with this new technology. Having screens with a window therefore makes it easy to differentiate yourself from the competition.
For a dynamic visual that acquires curiosity, Digital Broker is one of the specialists in this field.
