Vinted is an online platform that allows individuals to buy , sell and trade fashion items . With more than 45 million users in 13 countries, Vinted has become a major player in the second-hand market, which has experienced strong growth in recent years. But, how does Vinted make money by offering a free service to sellers ? What are the secrets of its economic model ? In this article, we will explain to you how Vinted gets paid and what the advantages and disadvantages of this platform are for buyers and sellers.
What are Vinted’s sources of revenue?
Vinted makes money from three main sources:
- Buyer protection fees
- The boosts
- Ads
Buyer protection fees
protection fees are fees that Vinted charges the buyer when they make a payment on the platform. These fees correspond to 5% of the sale price of the item, to which is added €0.70 per transaction. These fees are used to cover the following services:
- Customer support
- Insurance in the event of a problem with the order
- Shipping tracked with a tracking number
- Secure payment with a money-back guarantee
Buyer protection fees are mandatory and cannot be avoided by the buyer. They are included in the price displayed on the platform and are paid at checkout .
The boosts
Boosts are paid options that Vinted offers to sellers to increase the visibility of their items or their wardrobe on the platform. There are two types of boosts:
- The article boost : it allows you to highlight an article for 3 or 7 days in search results, the news feed and the catalog. The price of the item boost is €1.15 for 3 days or €1.95 for 7 days.
- The dressing boost in the window : it allows you to highlight 5 items from the wardrobe for 7 days in dedicated places, visible in the search results, the news feed and the catalog. The price of the boost dressing in the window is €6.95 for 7 days.
Boosts are optional and can be activated by the seller from their account . They are supposed to increase the chances of selling your items faster and more expensively.
Ads
Advertisements are announcements that Vinted broadcasts on its platform or on other websites to promote its service or its partners . Vinted makes money based on the number of views or clicks on these ads . Advertisements can be targeted based on user profile or behavior.
What are the advantages and disadvantages of Vinted for buyers and sellers?
Vinted has pros and cons for buyers and sellers. Here is a summary of the main points to consider:
For buyers
Benefits :
- A wide choice of fashion items at low prices
- The possibility of interacting with sellers before purchasing
- The possibility of negotiating the price or delivery method
- protection in the event of a problem with the order
- The possibility of returning an item that is not suitable
Disadvantages:
- protection fees that increase the total cost of the purchase
- The risk of coming across counterfeit, damaged or non-compliant items as described
- The delivery time which can be long or uncertain
- service which can be difficult to reach or unresponsive
For sellers
Benefits :
- Free service for sellers
- The ease of putting your articles online with the mobile application
- The possibility of emptying your closet and earning money
- The possibility of choosing your delivery method and price
- The possibility of boosting your items or your wardrobe to increase your sales
Disadvantages:
- competition between sellers
- The risk of coming across dishonest or indecisive
- The risk of not getting paid or receiving a negative review
- service which can be difficult to reach or unresponsive
FAQs
Here are some frequently asked questions about Vinted:
How to register on Vinted?
To register on Vinted , simply go to the website www.vinted.fr or download the mobile application. It is possible to register with Facebook, with your email address or with a Google account . You must then choose a user name, a password and validate your registration with a confirmation email .
How to sell on Vinted?
To sell on Vinted , you must create an account and add items to your wardrobe. You must take clear photos of your items, describe them precisely, indicate the price, method and cost of delivery. You then have to wait for a buyer to be interested and accept or negotiate their offer . Once the sale is concluded, you must send the item on time and wait for confirmation of receipt by the buyer.
How to buy on Vinted?
To buy on Vinted, you must create an account and search for items that match your desires. It is possible to filter items by category, by brand, by size, by color, by condition, by price, etc. It is also possible to communicate with the sellers to ask questions or request additional photos. Once the item has been chosen, click on “ Buy ” and pay with your preferred payment method. You must then wait for the item to be delivered and confirm receipt.
How to get a refund on Vinted?
To obtain a refund on Vinted, you must contact customer service within 2 days of receipt of the item. You must explain the problem encountered with the item (non-compliant, damaged, counterfeit, etc.) and provide proof ( photos, messages , etc.). Customer service will study the case and propose a solution ( total or partial refund, return of the item, etc.).
How to delete your Vinted account?
To delete your Vinted account , you must go to the account settings and click on “ Delete my account ”. You must then confirm the deletion by entering your password. Please note, this action is irreversible and results in the loss of all data linked to the account (articles, messages, evaluations, etc.).
How to get a refund for a boost on Vinted?
If you purchased a boost on Vinted and you encounter a problem with it, for example a Vinted bug that prevents your item from being featured, you can request a refund. To be reimbursed for a boost on Vinted, you must contact customer service within 14 days of purchasing the boost . You must explain the reason for the refund and provide proof of purchase (order number, date, amount, etc.). Customer service will study the case and propose a solution ( total or partial refund, credit on the account, etc.) . Please note, reimbursement is not possible if the boost has already been used or if the 14-day period has passed.
How to make money on Vinted?
To make money on Vinted , you have to sell fashion items in good condition, at attractive prices and with reasonable delivery costs. You also need to take care of the presentation of your articles, with quality photos, detailed descriptions and relevant keywords. It is advisable to boost your items or your wardrobe to increase your visibility and your chances of selling . You must also be responsive and friendly with potential buyers , and respect shipping deadlines and conditions of sale.