Vinted is an online platform that allows individuals to buy , sell, and exchange fashion items . With over 45 million users in 13 countries, Vinted has become a major player in the secondhand market, which has seen strong growth in recent years. But how does Vinted make money while offering a free service to sellers ? What are the secrets of its business model ? In this article, we'll explain how Vinted generates revenue and what the advantages and disadvantages of this platform are for both buyers and sellers.
What are Vinted's sources of revenue?
Vinted makes money from three main sources:
- Buyer protection fees
- The boosts
- Advertisements
Buyer protection fees
protection fees are a fee that Vinted charges the buyer when they make a payment on the platform. This fee is 5% of the item's sale price, plus €0.70 per transaction. These fees cover the following services:
- Customer support
- Insurance in case of a problem with the order
- Tracked shipping with a tracking number
- Secure payment with a money-back guarantee
Buyer protection fees are mandatory and cannot be avoided by the buyer. They are included in the price displayed on the platform and are paid at checkout .
The boosts
Boosts are paid options that Vinted offers sellers to increase the visibility of their items or wardrobe on the platform. There are two types of boosts:
- The article boost : this allows you to feature an article for 3 or 7 days in search results, the news feed, and the catalog. The price for an article boost is €1.15 for 3 days or €1.95 for 7 days.
- The "Boost Your Wardrobe" feature allows you to showcase 5 items from your wardrobe for 7 days in dedicated areas, visible in search results, the news feed, and the catalog. The price for the "Boost Your Wardrobe" feature is €6.95 for 7 days.
Boosts are optional and can be activated by the seller from their account. They are intended to increase the chances of selling items faster and at a higher price .
Advertisements
Advertisements ads that Vinted displays on its platform or on other websites to promote its service or its partners. Vinted earns money based on the number of times these ads are viewed or clicked . Ads can be targeted based on user profiles or behavior.
What are the advantages and disadvantages of Vinted for buyers and sellers?
Vinted has advantages and disadvantages for both buyers and sellers. Here is a summary of the main points to consider:
For buyers
Benefits :
- A wide selection of fashion items at low prices
- The possibility of communicating with sellers before buying
- The possibility of negotiating the price or the delivery method
- protection in case of problems with the order
- The option to return an item that is not suitable
Disadvantages:
- protection fees increase the total cost of the purchase.
- The risk of encountering counterfeit, damaged, or non-descriptive items
- The delivery time can be long or uncertain.
- service can be difficult to reach or unresponsive.
For sellers
Benefits :
- The service is free for sellers
- The ease of uploading articles with the mobile app
- The opportunity to declutter your wardrobe and earn money
- The ability to choose your delivery method and price
- The ability to boost your items or your wardrobe to increase your sales
Disadvantages:
- The intense competition between sellers
- The risk of encountering dishonest or indecisive
- The risk of not being paid or receiving a negative evaluation
- service can be difficult to reach or unresponsive.
FAQs
Here are some frequently asked questions about Vinted:
How do I register on Vinted?
To sign up for Vinted , simply visit www.vinted.fr or download the mobile app. You can register using Facebook, your email address, or a Google account . Next, choose a username and password, and confirm your registration with a confirmation email .
How to sell on Vinted?
To sell on Vinted , you need to create an account and add items to your wardrobe. You must take clear, sharp photos of your items, describe them accurately, and indicate the price, shipping method, and cost. Then you have to wait for a buyer to be interested and accept or negotiate their offer . Once the sale is complete, you must ship the item within the specified timeframe and wait for confirmation of receipt from the buyer.
How to buy on Vinted?
To buy on Vinted, you need to create an account and search for items that match your preferences. You can filter items by category, brand, size, color, condition, price, and more. You can also communicate with sellers to ask questions or request additional photos. Once you've chosen an item, click " Buy " and pay using your preferred payment method. Then, simply wait for the item to be delivered and confirm receipt.
How do I get a refund on Vinted?
To get a refund on Vinted, you must contact customer service within 2 days of receiving the item. You must explain the problem with the item (not as described, damaged, counterfeit, etc.) and provide evidence ( photos, messages , etc.). Customer service will review the case and offer a solution ( full or partial refund, return of the item, etc.).
How do I delete my Vinted account?
To delete your Vinted account , go to your account settings and click on “ Delete my account ”. You will then need to confirm the deletion by entering your password. Please note that this action is irreversible and will result in the loss of all data associated with the account (items, messages, ratings, etc.).
How do I get a refund for a boost on Vinted?
If you purchased a boost on Vinted and encounter a problem with it, such as a Vinted bug preventing your item from being featured, you can request a refund. To get a refund for a Vinted boost, you must contact customer service within 14 days of purchasing it . You will need to explain the reason for the refund and provide proof of purchase (order number, date, amount, etc.). Customer service will review the case and offer a solution ( full or partial refund, account credit, etc.) . Please note that a refund is not possible if the boost has already been used or if the 14-day period has expired.
How to make money on Vinted?
To make money on Vinted , you need to sell fashion items in good condition at attractive prices with reasonable shipping costs. You also need to pay attention to the presentation of your items, with high-quality photos, detailed descriptions, and relevant keywords. Boosting your listings or your wardrobe is advisable to increase visibility and your chances of selling . You should also be responsive and friendly with potential buyers , and respect shipping deadlines and sales conditions.
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