No more frozen memories, make way for a dynamic and immersive experience! Google Photos unveils a revolutionary new feature: activity-based personalization . This innovation learns from your interactions with the application to offer you Memories that are more relevant and engaging than ever.
Immerse yourself in your precious moments
Imagine reliving your craziest adventures, your most intense emotions, through a selection of photos and videos tailor-made for you. Activity-based personalization analyzes your interactions with Memories:
- Those that captivate you , on which you linger, feed the algorithm and indicate your preferences.
- Those that you scan quickly allow it to refine its selection and move towards content more in line with your tastes.

A concentrate of emotions just a click away
Thanks to this cutting-edge artificial intelligence, Google Photos Memories become:
- More precise : the application highlights the moments that marked you, those that make you smile or move you.
- More varied : discover forgotten photos and videos, hidden treasures that resurface from the past to transport you back to these precious moments.
- More interactive : the application offers richer interactions with your Memories, allowing you to comment on them, share them and relive them with even more intensity.
Activate the magic in just a few clicks
Available today on the web version of Google Photos, activity-based personalization is accessible in just a few clicks:
- Go to photos.google.com and log in to your account.
- Click the Settings (gear) at the top right of the screen.
- Select Memories from the left menu.
- Enable the Activity-based personalization .
Be master of your data
Concerned about the confidentiality of your data , Google allows you to deactivate activity-based personalization at any time. This action deletes data collected about your interactions with Memories over the past 18 months, without affecting your photos, videos or other creations.
Google Photos: much more than just a storage application

With activity-based personalization, Google Photos reinvents itself and becomes a true memory vault . This major innovation confirms Google's ambition: to offer its users a unique and personalized experience to relive and share the most important moments of their lives.
So, don't wait any longer! Explore the endless possibilities of activity-based personalization today and let Google Photos transform your memories into a true emotional odyssey.