The FTC puts an end to the scandalous practices of Avast, which sold its users' browsing data for advertising purposes, while claiming to protect them.
On February 22, 2024, the Federal Trade Commission (FTC) announced an agreement with Avast, the antivirus publisher, to end the illegal sale of users' browsing data. Avast will be fined $16.5 million and banned from selling or licensing browsing data for advertising purposes.
Collection and sale of data without users' knowledge
The FTC investigation found that between 2014 and 2020, Avast collected users' browsing data without their knowledge or consent through its browser extensions and antivirus software. This data included sensitive information such as browsing history, IP addresses, unique device identifiers and location data.
Avast then sold this data to more than 100 third parties, including advertising companies and data brokers, through its Jumpshot subsidiary. This subsidiary was created to conceal the true nature of Avast's data collection and sales business.
Deception and violation of trust
The FTC also accused Avast of misleading users into believing its products protected their privacy. In particular, the company claimed that its browser extensions blocked online tracking, when in reality they collected and sold users' browsing data.
A blatant case of violation of privacy
The FTC's decision is an important victory for users and a warning for companies that collect and sell their data.
Consequences for Avast
In addition to the fine, Avast will have to:
- Obtain user consent before collecting and selling their browsing data.
- Delete all web browsing data shared with Jumpshot.
- Inform users whose data was sold of the FTC's action.
A strong message for businesses
The Avast case is a strong message for companies that collect and sell user data. The FTC is committed to protecting consumer privacy and enforcing applicable laws.
Recommendations for users
Protect your browsing data:
- Use browser extensions and antivirus software that respects your privacy.
- Read privacy policies carefully before installing any software.
- Do not give consent to the collection and sale of your data.
- Enable private browsing on Google to surf safely without leaving any traces
Be vigilant and demand respect for your privacy.