The FTC puts an end to Avast's scandalous practices of selling its users' browsing data for advertising purposes, while claiming to protect them.
On February 22, 2024, the Federal Trade Commission (FTC) announced an agreement with Avast, the antivirus software company, to end the illegal sale of users' browsing data. Avast will have to pay a fine of $16.5 million and is prohibited from selling or licensing browsing data for advertising purposes.
Collecting and selling data without users' knowledge
The FTC investigation revealed that between 2014 and 2020, Avast collected users' browsing data without their knowledge or consent through its browser extensions and antivirus software. This data included sensitive information such as browsing history, IP addresses, unique device identifiers, and location data.
Avast then sold this data to over 100 third parties, including advertising companies and data brokers, through its subsidiary Jumpshot. This subsidiary was created to conceal the true nature of Avast's data collection and sales activities.
Deception and breach of trust
The FTC also accused Avast of misleading users into believing its products protected their privacy. The company claimed its browser extensions blocked online tracking, when in reality they collected and sold users' browsing data.
A blatant case of privacy violation
The FTC's decision is a major victory for users and a warning to companies that collect and sell their data.
Consequences for Avast
In addition to the fine, Avast will have to:
- Obtain user consent before collecting and selling their browsing data.
- Delete all web browsing data shared with Jumpshot.
- Inform users whose data has been sold about the FTC action.
A strong message for businesses
The Avast case sends a strong message to companies that collect and sell user data. The FTC is committed to protecting consumer privacy and enforcing existing laws.
Recommendations for users
Protect your browsing data:
- Use browser extensions and antivirus software that respect your privacy.
- Read the privacy policies carefully before installing any software.
- Do not consent to the collection and sale of your data.
- Activate private browsing on Google to surf safely without leaving a trace.
Be vigilant and demand respect for your privacy.
